Octa
A bold new identity designed to make OCTA stand apart.
Complete Brand Revamping done for OCTA; the work began with outlining goals, setting a strategy in motion, joining technique and art to redesign while making sure the company stood out from the crowd.
- Branding
- Visual Identity
- Social Media Marketing
- 2023
PROJECT SCOPE
Brand Positioning
Brand Identity
Editorial Design
INDUSTRY
Technology & Services
Year
2023
Concept
Bodkin’s identity is inspired by the heritage of medieval Scottish archery, blending traditional craftsmanship with a modern, premium aesthetic. The concept highlights authenticity, intricate handmade detail, and sustainability, creating a timeless brand that honors history while appealing to today’s archery enthusiasts.
